A perfekt partnership

The landscape of the digital agriculture market is rapidly evolving while adoption of precision farming solutions continues to expand throughout the world in all areas of farming.  Farmers are recognizing the powerful combination of guidance-based machine control, sensing and the digital era for advanced automation.

To specifically address this need in Germany, Austria and Switzerland, Topcon Agriculture and Geo-konzept announced their collaboration just under a year ago with the aim of offering a complete portfolio of solutions beyond guidance systems to their customers.  The partnership is focused on providing customers with easy-to-use high-tech solutions that are designed to be ISOBUS-compliant allowing them to work on nearly all modern equipment.

“We have been working in precision agriculture for more than two decades now, always placing our customers’ needs at first place. We can provide dedicated products for very specific needs, and we count on the IoT technologies to expand our portfolio” said Thomas Muhr, CEO of geo-konzept.

“After twelve months working together, we are definitely on the right path to boost our business in the area. The match with geo-konzept brings us closer to farmer, and we benefit of the insights we receive to develop products that our customers need in their daily work operations” said Fabio Isaia, CEO of Topcon Agriculture.

The network has allowed an expansion of the team capabilities and expertise, creating the optimal situation to further penetrate the market.